How to Create an Early-Stage Pitch Deck
Note: This article originally appeared on TechCrunch (“How To Create An Early-Stage Pitch Deck For Investors”). It is the first in a series of posts / decks that I will be doing on those questions I...
View ArticleHow to Grow Your Brand on Twitter. 5 Overarching Guidelines. Tons of Examples.
Note: This article originally appeared on TechCrunch (“5 Ways for Startups to Grow Their Brands on Twitter”). Last week I began an effort to answer those questions I get asked most frequently, starting...
View Article14 SEO Tips for Startups
Note: This article originally appeared on TechCrunch (“14 Steps to Successful SEO for Startups”). For startups, it is dangerous to entirely separate product and marketing – both strategically and...
View ArticleHow to Leverage Facebook for Startups: Part I, Off-Facebook
Note: this article originally appeared on TechCrunch: 10 Ways Your Startup Can Hook Into Facebook, Part I: On The Web Part I: Off-Facebook Strategy Part II: On-Facebook Strategy Having already covered...
View ArticleLeveraging Facebook for Startups: Part II, On-Facebook
Note: this article originally appeared on TechCrunch: 10 Ways to Leverage Facebook for Startups: Part II, On-Site Part I: Off-Facebook Strategy Part II: On-Facebook Strategy Yesterday I discussed how...
View ArticleDesigning for Mobile: 7 Guidelines for Mobile Apps & Mobile Web
Note: this article originally appeared on TechCrunch: Designing for Mobile: 7 Guidelines for Startups to Follow As an investor, I’ve seen hundreds of mobile application pitches. And as a consumer, I’ve...
View ArticleKeys to Boostrapping Your Startup.
Earlier this week, I spoke on a panel about the keys to bootstrapping a startup. The audience was a mix of current and soon-to-be entrepreneurs; some bootstrapping by choice and others by necessity;...
View ArticleAlex Schultz’s Fantastic Lecture on Growth
YCombinator and Sam Altman have put together a tremendous resource for entrepreneurs, product managers, product marketers, etc… they have made available a series of lectures around YC’s “How to Start a...
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